Elliot Jay Stocks is a designer, writer, speaker, and author, currently serving as the Creative Director of ClearScore, and the Co-editor and Creative Director of lifestyle magazine Lagom. Previously, he was the Creative Director of coffee roaster Colonna, the founder of typography magazine-turned-book 8 Faces, and the Creative Director of Typekit (now Adobe Fonts). He’s also an electronic musician, recording as Other Form and releasing on the Berlin-based label Unterwegs.

The Email Charter

Posted on 04 July 2011

I can often be found moaning about email, so you can imagine my delight this morning when I came across the Email Charter, via Tina’s blog.

The project, started by TED’s Chris Anderson, is essentially — to quote the website — ‘ten rules to reverse the email spiral.’ Some, such as, ‘Slash Surplus cc’s,’ are obvious; others, like, ‘Give these Gifts: EOM NNTR,’ are perhaps not. My personal favourite is rule #1:

Respect Recipients’ Time. This is the fundamental rule. As the message sender, the onus is on YOU to minimize the time your email will take to process. Even if it means taking more time at your end before sending.

~ The Email Charter

If the rules outlined in this charter become universally adopted, our inboxes — and, in fact, the world — will be happier places.

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