Elliot Jay Stocks is a designer, speaker, and author. He is the Creative Director of Adobe Typekit, the founder of typography magazine 8 Faces, one half of Viewport Industries, and an electronic musician.

Hello, Typekit

Posted on 23 May 2013 33 comments

Article illustration for Hello, Typekit

Today I’ve got some very exciting personal news to share: I’m proud to announce that I’ve joined the Adobe Typekit team as Creative Director.

It’s a thrill and an honour to be stepping into Jason Santa Maria’s shoes and to be working with such a talented bunch of people on a product I genuinely love and use daily. It’s made even more exciting by the new directions the product itself is taking: I believe that the recent MAX announcement about desktop fonts is a real game-changer and it’s just the tip of the iceberg.

I’ve actually been working with Typekit since January, and over the last few months I’ve been helping the team to solve the design problems posed by the introduction of desktop-syncing (some of which could be seen in Jeff’s MAX demo), as well as some more future-facing stuff that will see the light of day over the next few months. For me, joining the Typekit team is about bringing together two worlds: the web, which has always been my background, and type, my focus in the last couple of years. If anyone’s been wondering why I’ve been checking in a lot in San Francisco lately, this is why!

So, what does this mean for my other projects, like 8 Faces or Viewport Industries? Well, I’m happy to say that they’re not going anywhere: Jason managed to balance his Typekit commitments with his work on A Book Apart and Mighty, and I intend to do the same for my projects. I’ll also continue to work remotely from Bristol, with quarterly-ish trips to the Typekit office. As I mentioned, we’ve been working together with this set-up since January, and it’s been wonderful.

I imagine there will be some sceptical reactions to this news, especially from the anti-Adobe camp, but I honestly feel that Adobe have turned things around in recent years, exemplified by their great Creative Cloud product, their next-generation suite of Edge tools and services, their contributions to new web standards, and of course their acquisition of Typekit. With many acquisitions ending in the death of a product, being part of the Adobe family has actually allowed Typekit to grow and — most importantly — get better. I feel incredibly proud to be in a position where I can contribute to this continued success, and incredibly lucky that I can do so in a way that still allows me creative freedom in other areas of my life.

These are exciting times. Thanks for coming along for the ride.


  1. Stewart Curry

    Stewart Curry

    23 May 2013 @ 03:05PM #

    That’s great news, well done!

  2. Iain MacDonald

    Iain MacDonald

    23 May 2013 @ 03:07PM #

    This is fantastic news! Well done! I’m looking forward to your contributions and improvements to web typography for the great times ahead. :D

  3. Dave Cartledge

    Dave Cartledge

    23 May 2013 @ 03:10PM #

    Many congratulations! Brilliant news. I’m also looking forward to all the new improvements in Typekit :)

  4. Antonio Capuozzo

    Antonio Capuozzo

    23 May 2013 @ 03:16PM #

    Amazing news, can’t wait to see your influence and contribution. Keep it up!

  5. Sam Jones

    Sam Jones

    23 May 2013 @ 03:17PM #

    Excellent news, congratulations Elliot. I look forward to seeing what’s to come.

  6. Tim Brown

    Tim Brown

    23 May 2013 @ 03:19PM #

    So happy to be working with you, Elliot. This is going to be great.

  7. Loris


    23 May 2013 @ 03:24PM #

    Congratulations! Really happy for you and for Typekit for having you!

  8. Roy Barber

    Roy Barber

    23 May 2013 @ 03:33PM #

    Great news Elliot! Just don’t stop making those amazing books :)

  9. Patrick Haney

    Patrick Haney

    23 May 2013 @ 03:34PM #

    This just seems like a natural fit for you and for Typekit. Congrats, sir. Hope to see you again on this side of the pond or the other soon!

  10. Aurelien Foutoyet

    Aurelien Foutoyet

    23 May 2013 @ 03:36PM #

    Woa ! congrats ! I can’t wait to see what’s coming next with you on board.

  11. Justin Avery

    Justin Avery

    23 May 2013 @ 03:51PM #

    Awesome news. A huge congratulations and very deserved from all the great projects I’ve seen based on your involvement.

  12. Manolo Recio Sjögren

    Manolo Recio Sjögren

    23 May 2013 @ 03:55PM #

    Great news! Congratulations. Looking forward to see your contributions to the product and web typography in general.

  13. Joe Leech

    Joe Leech

    23 May 2013 @ 04:27PM #

    Nice one matey, really pleased for you.

  14. Dan Malarkey

    Dan Malarkey

    23 May 2013 @ 07:05PM #

    Congrats Elliot! This is great news! I look forward to your work at Typekit.

  15. Deny Khoung

    Deny Khoung

    23 May 2013 @ 10:17PM #

    Congrats! Hope to meet you and chat design since you’ll be around the Bay Area more :)

  16. Carl John Spencer

    Carl John Spencer

    24 May 2013 @ 12:21AM #

    Can’t think of anyone better to progress the evolution of typography on the web. Huge congrats!

  17. Phil Pickering

    Phil Pickering

    24 May 2013 @ 12:39AM #

    Congratulations Elliot :)
    Typekit are super-lucky to have you onboard.

  18. Ben Coleman

    Ben Coleman

    24 May 2013 @ 10:09AM #

    Well done chief, good times ahead!

  19. Dan Mall

    Dan Mall

    24 May 2013 @ 11:22AM #

    Fantastic news! Typekit is lucky to have you.

  20. James Rice

    James Rice

    24 May 2013 @ 01:13PM #

    Congratulations, Elliot. Keep up the good work.

  21. Matthew Smith

    Matthew Smith

    24 May 2013 @ 02:08PM #

    Well done homely. Looking forward to hearing more.

  22. Trent


    24 May 2013 @ 02:44PM #

    Congratulations! Surprised? No. Excited to see what happens? Yes!

  23. Pablo Muñez

    Pablo Muñez

    25 May 2013 @ 09:05AM #

    Well done, look forward to seeing what Typekit brings to the table in the future.

  24. Ian Stewart

    Ian Stewart

    25 May 2013 @ 09:44AM #

    Congratulations, Elliot!

  25. Peter Kaizer

    Peter Kaizer

    25 May 2013 @ 08:55PM #

    Congratulations Elliot! Big shoes to fill but if anyone can it’s you! As a TypeKit user since the day Jeff Veen & company launched it I am thrilled! Oh and I have been one of those anti-Adobe folks but they do seem to be righting their ship…

  26. Vincent


    25 May 2013 @ 10:48PM #

    Congratulations, Elliot. Excited to see what you will make at Typekit.

  27. Tom Muller

    Tom Muller

    30 May 2013 @ 02:48PM #

    Great stuff, Elliot. Congratulations!

  28. morten møbler

    morten møbler

    31 May 2013 @ 10:38AM #

    Congrats – sounds cool!! Rock it :)

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